The Graduate Certificate in Business Analytics responds to an escalating need for leaders and managers who can translate data into business insights and who are literate consumers of data science techniques. It is designed for MBA students aspiring to leadership roles involving business decision making informed by data.
Built upon existing MBA courses, the Certificate in Business Analytics will introduce the tools, methods, and conceptual approaches used to support data analysis and decision making in particular business disciplines (e.g. marketing, accounting, operations). Taken together, the complete program of study will expose students to the challenges of working with data (e.g. asking a good question, inference and causality, decision making) as well as to the tools and techniques for data analysis and presentation (machine learning, data mining, visualization, etc.).
Qualifications
- Currently registered and enrolled in the Full-time or Evening & Weekend MBA program.
- In good academic standing with a GPA of 3.0 or better.
- Have passed Data and Decisions (MBA200S or EWMBA200S) with a B or better or have waived the course.
Certificate Requirements
Students are eligible to begin taking courses towards the certificate requirements in any semester they are eligible to take electives. For full-time MBA students, this is typically in the second semester of their first year. For EWMBA students, this is typically after the first year of core courses).
The certificate is comprised of 11 units of coursework:
- One required synthesizing course: MBA200S/EWMBA200S (2 units). Students who waive Data & Decisions will substitute another two units of coursework from the approved list of primary and secondary courses.
- One required course MBA200A/EWMBA296 Data Analytics (2 units).* Students who waive Data Analytics will substitute another two units of coursework from the approved list of primary and secondary courses.
- Additional courses as needed to equal 11 total units as selected from two categories (primary and secondary courses).
- Students must take at least one primary course and at least one secondary course.
- Students can take any combination of primary and secondary courses, as long as they complete one of each and 11 units of approved coursework.
- Primary courses do not need to be taken in advance of secondary courses.
- Primary and secondary course may be taken concurrently.
- Students must receive a letter grade of B or better in ALL certificate courses in order to fulfill the certificate requirements.
*The course titled “Data Analytics” is required for FTMBA and EWMBA students who matriculated in Fall 2021 or after.
Certificate Forms
Full Time MBA Students
If you are Full Time MBA students, please use the following instructions to declare your intent to pursue the certificate:
- FTMBA Instructions (link to PDF instructions)
*No other action is needed to declare your intent to pursue the certificate or to indicate that you have completed the certificate. We will be retiring the old Statement of Intent and Completion Google Forms and will rely solely on the APR to track certificate progress and validate certificates once requirements are met.
Evening Weekend MBA Students
If you are interested in pursuing the certificate, please complete the following statement of intent:
- EWMBA Statement of Intent for Class of 2023 and before.
- EWMBA Statement of Intent for Class of 2024 and after.
When you have completed the certificate requirements, please submit the certificate completion form, but no later than the deadlines indicated on the corresponding form for students:
- EWMBA Certificate Completion Form for Class of 2023 and before.
- EWMBA Certificate Completion Form for Class of 2024 and after.
Required Courses*
| MBA Course Number | EWMBA Course Number | Course Name | Unit Value |
|---|---|---|---|
| MBA200S | EWMBA200S | Data and Decisions | 2 |
| MBA200A | EWMBA296* | Data Analytics | 2 |
* The course titled "Data Analytics" is required for students enrolled in or after FTMBA Class Year 2023 or EWMBA Class Year 2024. See note on Data Analytics waiver exam in the section on Certificate Requirements.
Primary Courses*
| MBA Course Number | EWMBA Course Number | Course Name | Unit Value |
|---|---|---|---|
| MBA240 | EWMBA240 | Decision Models | 2 |
| MBA257 | EWMBA257 | People Analytics | 2 |
| MBA263 | EWMBA263 | Marketing Analytics | 3 |
**Big Data, Better Decisions was retired as a primary course in 2021. EWMBA students should note that they will only receive certificate credit for one of EW217 (Big Data, Better Decisions) and EW296 (Data Analytics) if they took both courses.
Beyond the primary courses are a number of secondary, domain-specific courses. Each includes additional quantitative, analytics modules. A student pursuing the Business Analytics program of study is expected to complete eleven total units as detailed in the Certificate Requirements above.
Secondary Courses*
| MBA Course Number | EWMBA Course Number | Course Name | Unit Value |
|---|---|---|---|
| MBA212 | EWMBA212 | Energy & Environmental Markets | 3 |
| MBA222 | EWMBA222 | Financial Information Analysis | 3 |
| MBA236G | EWMBA236G | Designing Financial Models that Work** | 1 |
| MBA236H | EWMBA236H | Financial Statement Modeling for Finance Careers** | 1 |
| MBA237 | EWMBA237 | FinTech | 3 |
| MBA237 | Valuation Modeling ** | 1 | |
| MBA247 | EWMBA247 | Descriptive & Predictive Data Mining | 2 |
| MBA261 | EWMBA261 | Marketing Research | 3 |
| MBA267 | EWMBA267 | The Business of AI | 1 |
| MBA280 | EWMBA280 | Real Estate Investment & Market Analysis | 3 |
| MBA290T | EWMBA290T | SQL Programming | 1 |
| MBA291D | EWMBA291D | Data Visualization | 2 |
| MBA292N | EWMBA292N | Social Impact Metrics | 2 |
| MBA 292T | EWMBA292T | Sustainable Portfolio Construction | 1 |
| MBA296 | Applied Impact Evaluation | 3 | |
| MBA296 | EWMBA296 | Data Science Applications for Finance and Accounting | 2 |
| MBA296 | Data Science & Data Strategy | 2 |
**Of the following courses, you may only count one for Certificate credit: MBA236G, MBA236H, and MBA237 Valuation Modeling.